Master
Part-time

Business administration
Marketing and sales

For all tho­se who know that mar­ke­ting is not just co­lor­ful pic­tu­res!

Your area of responsibility is diverse and has an influence on all adjacent areas of the company. As a marketing and sales manager, you are confronted with many interface topics such as digitalization, sustainability and internationalization. The course is based on business, law or information technology content. On top of this, you will gain specialist knowledge of buyer behavior, brand management, sales management and e-commerce and be prepared to take on management responsibility.

Stu­dy con­tents:

Co­re

In­no­va­ti­on ma­nage­ment

Brand ma­nage­ment

Glo­bal Sa­les & Mar­ke­ting

Mo­du­les

Stu­dy me

Professional
accompanying

You should choose the part-time Master’s degree program if you already have a Bachelor’s degree, are working and want to gain further qualifications alongside your job.

M.A.

Master of Arts

Or­ga­niza­t­i­on:

– 24 months Lectures/Exams

– 7 months Master’s thesis

– Two attendance weekends per semester (Thu-Sat)

– Lectures on average 2 times a month on Saturdays

– E-learning 1-2 times per week in the evening

The structure of the study program allows you to complete the part-time Master’s degree in the best possible way. With a successful mix of self-study, e-learning and attendance phases on selected weekends, you will experience a study concept that is precisely tailored to the needs of your full-time career.

Stu­dy pro­gram in Mar­ke­ting and Sa­les

FHDW Studienorganisation berufsbegleitendes Master Studium kurz

Pre­re­qui­si­tes:

1.

Con­clu­si­on

All Master’s degree programs at the FHDW build on a suitable Bachelor’s degree or diploma.

2.

Know­ledge of English

A further requirement for the course is proof of English proficiency at B2 level, which can be provided by means of certificates, stays abroad or a separate language test.

3.

Ad­mis­si­on in­ter­view

In addition, an admissions interview is held with the applicant. Further details on the requirements can be found in the respective degree programs.

It is advisable to coordinate your plans for part-time study with your employer. On the one hand, attendance must be ensured during the attendance phases. On the other hand, the choice of degree course can be better adapted to the requirements of the company, which increases later career opportunities in the company.

Because money doesn't grow on trees -
let's talk about it!

Did you know that you can refinance part of your tuition fees and expenses via your income tax return?

Part­ner com­pa­nies

The Fachhochschule der Wirtschaft (FHDW) focuses on dual and part-time Bachelor’s degree programs in Business Administration, Business Informatics and Applied Informatics. The combination of theory and practice is the FHDW’s recipe for success. In the dual Bachelor’s degree program, learning phases at the university alternate equally with practical phases in partner companies over the entire duration. Around 550 companies are integrated into the FHDW cooperation network.

Dates

13 August 2024
2 September 2024
3 September 2024
8 October 2024
4 November 2024
5 November 2024
2 December 2024
3 December 2024

Your stu­dent ad­vi­so­ry ser­vice

Make an appointment now for your student advisory service or ask us your questions about studying. We look forward to getting to know you and helping you!

Wri­te to us!

Michelle Anders

Michelle Anders

@Campus Bergisch Gladbach

02202 9527-270

Valea Allkämper

@Campus Bergisch Gladbach

02202 9527-270

Simona Narcisi

Simona Narcisi

@Campus Mettmann

02104 17756-270

Dajana Deppenmeier

@Campus Bielefeld

0521 23842-270

@Campus Paderborn

05251 301-190

Dajana Deppenmeier

Rebecca Baumann

@Campus Bielefeld

0521 23842-270

@Campus Paderborn

05251 301-190

Annalena Thiel

@Campus Bielefeld

0521 23842-270

@Campus Paderborn

05251 301-190

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