Master
Part-time
Business administration
Marketing and sales
For all those who know that marketing is not just colorful pictures!
Your area of responsibility is diverse and has an influence on all adjacent areas of the company. As a marketing and sales manager, you are confronted with many interface topics such as digitalization, sustainability and internationalization. The course is based on business, law or information technology content. On top of this, you will gain specialist knowledge of buyer behavior, brand management, sales management and e-commerce and be prepared to take on management responsibility.
Study contents:
Core
Innovation management
Brand management
Global Sales & Marketing
Modules
- Strategy development & strategy implementation
- International Management
- Contract management & compliance
- Sales management through CRM & KAM
- Trends in digital marketing & e-commerce
Study me
Professional
accompanying
You should choose the part-time Master’s degree program if you already have a Bachelor’s degree, are working and want to gain further qualifications alongside your job.
M.A.
Master of Arts
- 31 months (5 semesters)
- Bergisch Gladbach | Bielefeld | Mettmann | Paderborn
- october
- 595€ per month + 1 x examination fee 2.400€
- 120 ECTS
Organization:
– 24 months Lectures/Exams
– 7 months Master’s thesis
– Two attendance weekends per semester (Thu-Sat)
– Lectures on average 2 times a month on Saturdays
– E-learning 1-2 times per week in the evening
The structure of the study program allows you to complete the part-time Master’s degree in the best possible way. With a successful mix of self-study, e-learning and attendance phases on selected weekends, you will experience a study concept that is precisely tailored to the needs of your full-time career.
Study program in Marketing and Sales
Prerequisites:
1.
Conclusion
All Master’s degree programs at the FHDW build on a suitable Bachelor’s degree or diploma.
2.
Knowledge of English
A further requirement for the course is proof of English proficiency at B2 level, which can be provided by means of certificates, stays abroad or a separate language test.
3.
Admission interview
In addition, an admissions interview is held with the applicant. Further details on the requirements can be found in the respective degree programs.
It is advisable to coordinate your plans for part-time study with your employer. On the one hand, attendance must be ensured during the attendance phases. On the other hand, the choice of degree course can be better adapted to the requirements of the company, which increases later career opportunities in the company.
"Study, enjoy my work-life balance and have a career at the same time - the part-time Master's program at the FHDW makes it possible! "
"Studying at the FHDW combines theory with practice and is characterized by appreciation and enthusiasm"
"I chose the Marketing and Sales course because I love varied tasks and want to solve them innovatively and creatively."
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"Study, enjoy my work-life balance and have a career at the same time - the part-time Master's program at the FHDW makes it possible! "
"Studying at the FHDW combines theory with practice and is characterized by appreciation and enthusiasm"
"I chose the Marketing and Sales course because I love varied tasks and want to solve them innovatively and creatively."
Previous
Next
Because money doesn't grow on trees -
let's talk about it!
let's talk about it!
Did you know that you can refinance part of your tuition fees and expenses via your income tax return?
Partner companies
The Fachhochschule der Wirtschaft (FHDW) focuses on dual and part-time Bachelor’s degree programs in Business Administration, Business Informatics and Applied Informatics. The combination of theory and practice is the FHDW’s recipe for success. In the dual Bachelor’s degree program, learning phases at the university alternate equally with practical phases in partner companies over the entire duration. Around 550 companies are integrated into the FHDW cooperation network.
Your student advisory service
Make an appointment now for your student advisory service or ask us your questions about studying. We look forward to getting to know you and helping you!
Write to us!
- Mail: [email protected]
- WhatsApp: +49 173 4209027
Michelle Anders
@Campus Bergisch Gladbach
02202 9527-270
Valea Allkämper
@Campus Bergisch Gladbach
02202 9527-270
Simona Narcisi
@Campus Mettmann
02104 17756-270
Dajana Deppenmeier
@Campus Bielefeld
0521 23842-270
@Campus Paderborn
05251 301-190
Rebecca Baumann
@Campus Bielefeld
0521 23842-270
@Campus Paderborn
05251 301-190
Annalena Thiel
@Campus Bielefeld
0521 23842-270
@Campus Paderborn
05251 301-190
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